Reiss Mens Swimwear Spring/Summer 2014

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In theory it should be simple. Dressing to swim requires less items of clothing, therefore minimal effort? Not the case. For starters, finding the right pair of swim shorts is almost always fiendishly difficult. There’s the colour, pattern, cut and length to consider, and unless all meet in stylish equilibrium, the goal of channelling the coolest poolside proves elusive. When creating the SS14 swimwear offering, the Reiss menswear design team took all of the above factors into consideration and coupled them with the most of-the-moment swimwear designs.

The result? A range which offers flattering shapes in a range of colours and patterns to suit all tastes. From striped to spotted, rich hues to sun-bleached shades, each pair of Reiss SS14 swim shorts sit at a flattering mid-thigh point, and have been cut in a streamlined yet flattering shape.

Providing a contemporary take on classic floral swim shorts, the Ditora shorts in blue are adorned with a butterfly and flower print, but for a more subdued look the Thompson drawstring swim shorts feature an array of sun-bleached shades.

To temper swim shorts with fashion-forward design wear yours with a terry towelling shirt. Harking back to the bygone days of pitch-perfect poolside style, the terry towelling shirt is surely the most iconic way to cover up after a dip in the pool. The Margarita shirt in white and the Cannes shirt in navy have been designed to sit effortlessly alongside all of our swim shorts.

So, whether you go patterned or plain with your swimming trunks, in the Reiss SS14 swimwear offering, you’re sure to find a stylish poolside ensemble.




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