London menswear brand Burton have announced Radio DJ and presenter Reggie Yates as their new face of Great British Style.
The Christmas 2012 range includes vintage wash demin shirts, quilted hunting jackets, chunky knits and eccentric English style blazers. We think Reggie’s own style suits the brand perfectly, and speaking of his collaboration he said: “Britain has one of the best high streets in the world and it’s great to be associated with a brand that is so inherently British. It’s all about great British style rather than high fashion items, Burton know how to make good, wardrobe classics that will last.
Reggie will be appearing in Burton windows nationwide from October 2012. For more information see: www.burton.co.uk