Harvey Nichols introduces shoppable Instagram feed

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London department store Harvey Nichols is trialling a new service that transforms its Instagram images into shoppable selections.

Using the like2b.uy platform, already being used by the likes of Ted Baker and Forever 21, the retailer directs followers to its webstore any time they click on a product they like, enabling them to quickly and easily purchase the item.

Check out Harvey Nichols’ Instagram feed now to see the service in action.

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