Introducing: bonprix – European fashion at an affordable price

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bonprix is a European fashion label that was founded in 1986 in Germany and now offers a range of affordable fashions for women, men and kids through their UK site and across Europe

The clothing sold through bonprix is aimed at modern women who want to shop for fashion-forward styles for their whole family in one place with convenience. The aim of is to provide a range of styles that are suitable for work, home, family time and special occasions in a one-stop shop.

bonprix offers great value for money and styles that can’t be bought on the high street, in sizes from 6 to 32. Items can be browsed by category, size, trend or occasion and the website includes a Holiday shop, Festival Shop and Wedding shop, among others, for easy access to a pre-selected range of fashion clothing and accessories.

With a bonprix Plus Account, customers have the option of ordering clothing and trying it in their own home before paying. Every item has 14-day home approval to ensure perfect fit and satisfaction and returns are easy and hassle-free.

bonprix has also partnered with several other UK brands that are offered through their website including Freemans, Grattan, LookAgain and Swimwear365.

The current summer collection from bonprix is named Arabian Nights: a stunning collection of printed dresses and separates in a jewel-like colour palette, inspired by the mystery and magic of Marrakesh.

Other stylish clothing ideal for summer can be found in the Festival Shop with its selection of maxi dresses, boho tunics and denim shorts; and the Holiday Shop which offers casual and easy to wear dresses, separates and swimwear that are just perfect to pop in your suitcase for trips away this summer.

If you have a special occasion in mind, then check out the Promwear section, or the Wedding Shop, which both offer a huge selection of formalwear including cocktail dresses, ball gowns and party dresses. The styles range from cute to sophisticated, with a selection of stylish footwear to match .

The clothing range from bonprix is surprisingly affordable as well as stylish and on trend and to get an even bigger deal, there are regular sales with items from £10 or less. Check out bonprix today to get the bargains before they’re all gone!


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