London hair salon chain BLEACH has opened its fourth hair and beauty salon in Brixton.
The new salon will be managed by the brand’s longest-running employee, Alisha Dobson. Dobson has worked with A-list clients and toured with Jessie J for five years as her official stylist.
BLEACH already has three salons in Dalston, Soho, and Oxford Street Topshop. The brand was founded by friends Alex Brownsell and Sam Teasdale at the back of Dalston’s WAH Nails bar who have since developed their own brand of colourful vegan-friendly dyes, hair products, and makeup, which will be stocked in the new salon.
Dobson said: “Over the last few years it’s been a dream to have my own BLEACH salon and for me there was no question of where. I’ve lived in Brixton almost all my time in London and I’m totally in love with the area. It has the most unique vibe and is so diverse in every way.”
The BLEACH Brixton salon is open now at 195 Ferndale Road London SW9 8BA