10 things you might not know about Vogue Magazine

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Vogue magazine has been described by many as being the world’s most influential fashion publication. Produced in 18 countries and with a history of over 120 years, Vogue has earned its place in fashion history.

Here are 10 facts you may not know about the monthly bible of fashion and style:


1. The very first issue of Vogue Magazine was published in 1892 as a social publication for New York’s elite society. The first issues covered etiquette and reviews of books, plays and music. It was changed into a fashion magazine in 1909 when it was bought by Montrose Nast, the founder of Condé Nast Publications.

first vogue cover 1892


2. Vogue’s first known photographic cover model was an Indonesian-Dutch bisexual named Toto Koopman, who later became a spy during World War II and was captured by the Nazis in 1944. She appeared on the cover in September 1933. Vogue magazine originally featured illustrated covers and the first photographic cover was introduced a year earlier, featuring an unnamed swimmer.

Toto Koopman vogue cover


3. Vogue’s most prolific cover girl is Lauren Hutton, who graced the cover 26 times between 1966 and 1999.

Lauren Hutton


4. Anna Wintour took over as editor of Vogue in 1988 in an attempt to breathe new life into the magazine, criticised by many as becoming stale and boring. Her first cover featured a candid full-body shot of an Israeli model wearing jeans and a Christian Lacroix jacket. The image was such a departure from previous covers, which depicted only the model’s face, that the printers called to ask if there had been a mistake in the image selection.


5. Most issues of Vogue magazine contain around 50% of pages that are purely advertising. In the bumper September issue, this can reach almost 80%. The March 2015 issue contains a 12-page advert for the Apple watch.


6. Fashion spreads published in Vogue over the years have pictured 19 animals alongside models and celebrities including a cheetah, an elephant, a gibbon and a python.


7. Although, as you might expect, the majority of Vogue readers are women (almost 90%), 42% of readers of Vogue online are male.


8. Vogue’s largest ever issue was the September 2012 publication, which included 916 pages and weighed 4.5 pounds. The second largest, published in 2007, was the focus of a documentary film, The September Issue, coming in at 840 pages.

The September Issue


9. Only five men have ever been photographed for the cover of Vogue, alongside female models and celebrities: Richard Gere, George Clooney, LeBron James, Ryan Lochte, and Kanye West.


10. The first celebrity to be pictured on the cover of Vogue Magazine was Madonna, on the 1989 May issue. Now, over 90% of the covers published by Vogue in the last 5 years feature celebrities.

Vogue Magazine Madonna 1989


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