London’s Best Wedding Dress Shops

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Getting hitched in the capital? We’ve done the hard work for you our beloved readers, so get your appointments booked in ASAP at these top-rated London wedding dress shops.



Brown’s offers complimentary champagne on arrival and lots of private space for you and your Maid-of-Honour to play dress-up. We especially recommend it when they’ve got a Trunk Show on – you’ll get to see (and wear!) a full collection of dresses and, usually, meet the designer who made them. It’s a great destination those brides with special requirements. £30 consultation fee redeemable against purchase of a gown.


94 New Bond Street, W1S 1SH

Pronovias has great variety but definitely check their website out and narrow the collection down to a list of what you’d like to try on – remember, you’ve only got an hour and you should make the most of it! They’ve got the much coveted Elie by Elie Saab line – think organza floral appliqués and endless amounts of Chantilly lace. Tip: Appointments are free so book well in advance.


Temperley London
6-7 Colville Mews, Lonsdale Road, W11 2DA

Hidden in a quite spot in Notting Hill, Temperley’s first ever boutique is housed in a series of mews houses. The dresses are priced at around £3000 and are as ethereal as they get. Bridal accessories include crystalline head pieces and brooches, embellished sashes and veils. Appointments are free during the week, £20 on Saturdays.


Jenny Packham
75 Elizabeth Street, SW1W 9PJ

Beyoncé and Jennifer Aniston are fans of Packham’s designs, so it should come as no surprise that her bridal range is just as exquisite. The £25 booking fee is redeemable against a purchase, Tuesday to Saturday only. Tip: The walk-in Jenny Packham Boudoir a few doors down stocks a range of bridal accessories, from Emmy for Jenny Packham shoes, to pearls by Coleman Douglas.


Vera Wang at Browns
59 Brook Street, W1K 4HS

Universally adored and probably the best known bridal designer in the world, Vera Wang’s 1,800 sq.ft. space (just across the street from Claridge’s) is her first exclusive store in Europe. Dresses start at £4000 and can go as high as £18000. A made-to-order service is also available. £30 consultancy charge redeemable against the purchase of a gown.


Charlie Brear
33 Tottenham Street, W1T 4RR

Formally The Vintage Wedding Dress Company, this store recently re-branded and took on the owner and designer’s name, Charlie Brear. Her own collection is a contemporary take on vintage glamour, with lots of 1920s-style dropped waist gowns with delicate cowl backs. The brand is famous for its ‘Original Vintage’ pieces (prices from £1200). Appointments are free.


The Couture Gallery by Britta Kjerkegaard
6 Campden Street, W8 7EP

The Couture Gallery provides a completely bespoke service – from creating initial sketches of your dream dress to the actual finished gown – all done at their Notting Hill boutique. Danish designer, Britta Kjerkegaard, designs her gowns with a built-in corset for that perfect hourglass figure and some also come with a detachable skirt so that you can transform it into a cocktail dress in seconds. Prices from £4250. Appointments are free.


Fur Coat No Knickers
Unit 03.0G1, Weston Street, SE1 3ER

Located on the ground floor of The Leathermarket near London Bridge, Fur Coat No Knickers specialises in 1950s and 1960s-style dresses. Their in-house collection, Flaunt It, is made from lace, silk and tulle. The best part? Everything is customisable, so whether you want your dress to be sleeveless, with a sash or have additional petticoat layers, they’ll do it for you. Original Vintage Frocks from £500, Flaunt It Collection from £895.


Bruce Oldfield
34 Beauchamp Place, SW1 1NJ

A favourite amongst European aristocracy and just as celebrated in Hollywood, Bruce Oldfield is a legendary dress maker. The designer still personally meets clients in his exclusive Beauchamp Place Bridal Boutique and takes as much joy in the process as if he opened it yesterday. Oldfield is also great for Mothers of the Bride with plenty of hats and bags to choose from.


Elliot Claire London
Colonial Buildings, 59 – 61 Hatton Garden, EC1N 8LS

If you’re running out of time and still haven’t found the perfect dress, Elliot Claire London may just do the trick. Custom-made dresses here take around 8 – 10 weeks and start from as low as £295. Order before 11am and receive next-day delivery for evening gowns. Tip: Look out for their bridal sample sales for up to 50% off dresses, only at their Hatton Garden showroom.


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