The annual Victoria’s Secret show is to take place in London for the first time this year.
Angels Adriana Lima and Candice Swanepoel, alongside marketing director Ed Razek, announced the show’s new location at the Victoria’s Secret Bond Street store this morning. The show will take place on December 2 at London’s Earls Court.
Razek previously commented on the brand not being widely recognised in the UK, in all likelihood a key motivation behind having the show here. “Candidly, we weren’t well known enough here until we opened the stores. We have six stores in the UK now,” he said.
British model Cara Delevingne is expected to walk in the show. “I told Cara a few days ago and asked her to save the date, so hopefully she will walk. She was excited. And she kept the secret for a whole week!” Razek said.