The watch, which will be released as a limited numbered edition of 300, is designed to embody the free spirit and rock attitude of music produced on the Les Paul guitar by artists including Jimmy Page, Keith Richards, Jimi Hendrix, and Eric Clapton.
The body of the chronograph is made from steel with a black PVD bezel inspired by the lacquer of the “Black Beauty” guitar. The board features a circular guilloché motif with six chords and fret-shaped hour markers. The Gibson logo and Les Paul’s signature are embossed at the 12 o’clock mark and a split-diamond inlay can be seen next to the date window. The punctured calf-leather strap is designed to resemble the sound holes present on guitars, with gold stitching.
The box will be presented in an exclusive box based on the design of Gibson guitar cases.
CEO, Elie Bernheim said, “The power of music is also about travelling in time. Today, Gibson leads us into the best that rock has to offer and makes our watches hum to this legendary beat.”