Rails menswear to launch in Harrods

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LA fashion brand has announced it will be launching its menswear label for the first time in the UK at Harrods.

The line, which will be available from this autumn, includes Lennox plaid shirts in soft rayon-blend fabric, jersey t-shirts, cashmere knits, Tencel denim shirts, and exclusive to Harrods, the Gavin jacket in camo or sage.

Rails was founded in 2008 by Jeff Abrams and also includes women’s and children’s lines, both of which are already stocked at Harrods. The brand is known for its relaxed Californian vibes and particularly its plaid shirts. Rails clothing has been spotted on celebrities including Beyonce, Jessica Alba, Reese Witherspoon, and Gisele Bundchen.

Jeff Abrams said: “Our expansion into men’s has been a very natural transition as we already have a built-in customer base. We plan on making our men’s offering as big as our women’s collection and are excited to partner with Harrods to bring our men’s line to the UK market.”

Rails menswear will be available in Harrods from August in the Contemporary and Denim department on the lower ground floor.

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