Primark confirms details of US launch

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Value fashion giant Primark has confirmed the details of its US launch, opening its first store in Boston, Massachusetts on September 10.

The 77,000 square foot store, which will mark its first move outside of Europe, will be located in the state’s Downtown Crossing shopping district. This is the first of eight stores the brand is set to open in America, using a central distribution centre in Pennsylvania.

Around 500 new jobs are said to be created by the new opening, while Primark already hires an estimated 51,000 people across the globe.

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