Opening Ceremony opens permanent London store

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The Opening Ceremony pop-up store has been a feature on Covent Garden’s King Street since the beginning of the summer, and now the permanent space has been opened a few doors down at number 35. The 7,500 square-foot boutique will be the London home to eclectically merchandised hot contemporary labels such as Proenza Schouler, Comme des Garcons and Acne. Its the perfect place to head for an instant fashion fix.