Mulberry plans Fashion Week ‘marketing activity’

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Mulberry shocked the fashion world recently, with the announcement that they would not be holding a show during London Fashion Week in February 2014.

Fans need not despair though, as the brand have now hinted towards how they will be involved during fashion’s busiest week, even without a catwalk show.

Mulberry chief executive Bruno Guillon said. “We are trying to put together a very interesting marketing activity… it will be very interesting and will still give visibility to the brand.”

We can’t wait to see what they come up with!

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