Fashercise have opened their first brick and mortar store in London, after previously selling online only.
Fashercise was founded by Alexandra Vanthournout and Camille Roegiers in 2014 and stocks designer sportswear for women from independent designer labels including Michi NY, We Are Handsome, Laain, Dear Kate, and Lucas Hugh.
The company has achieved an impressive 100% growth in sales in the last quarter and have successfully collaborated with brands including Olympia and On The Rise. The Olympia collaboration includes Navy and Ruby Moto leggings (£100) and Dion bra (£70) in exclusive colours for spring/summer 2017. The collaboration with On The Rise featured exclusive logo sweaters with slogans including “Fashercise”, “Namaste Bitches” and “Happy”, priced at £70.
The Fashercise shop can be found within boutique fitness studio, Studio One, in Islington at 237 Caledonian Road. Opening hours are 11am – 5pm Monday to Friday and 11am – 4pm Saturday and Sunday.