Vogue and London department store Harvey Nichols have unveiled a very special campaign in celebration of the magazine’s centenary issue – an advertising shoot staring 100-year-old model Bo Gilbert.
Ms Gilbert was photographed by Phil Poynter for the issue – which hits newsstands on Thursday May 5th – wearing bespoke Valentino glasses, a Dries Van Noten coat, a Victoria Beckham top, a Lanvin necklace and trousers by The Row.
“We devised a campaign that reflected the playful attitude Harvey Nichols is famous for, celebrating both the 100th Anniversary of British Vogue and also style in its entirety,” Shadi Halliwell, Creative and Marketing Director at Harvey Nichols, told Vogue. “It was a privilege to work with Bo, she is a fabulous, independent lady who epitomises timeless style.”
The campaign will feature exclusively in Vogue’s centenary issue, while an accompanying documentary film directed by Kell Stewart tells the story of Gilbert’s journey to the pages of iconic magazine. You can watch the film on Vogue here.