Barbers are no longer just a place to get a quick trim. Many offer traditional shaves, facials, and other treatments that allow you to escape the chaos of London life for an hour or two of pure indulgence.
As well as taking care of your image, some barbers are now positioning themselves as a social hub – somewhere you can enjoy a coffee or something stronger, chill out, and simply enjoy the atmosphere.
Whether you’re after a beard trim or a total restyle, London’s barbers have something to offer every man.
Ruffians Barbers have long been famous in their hometown of Edinburgh, but they’ve also found success in London in recent years and now have three locations in the capital, in Covent Garden, Marylebone, and Shoreditch.
Ruffians offers haircuts, beard trims, cut-throat shaves, and skin treatments. Each branch also has its own coffee and whiskey bar, and a shop selling toiletries and lifestyle products. iPads are offered to keep you entertained during your haircut and the retro-style barber chairs are some of the comfiest around.
Haircuts are allocated a full 45 minutes so there’s ample time for the complementary styling advice and scalp massage. A special vacuum system eliminates those annoying stray hairs from falling down the back of your neck. A 45-minute haircut or shave costs £50 and a 15-minute beard tidy or skin refresher will set you back £15.
Covent Garden: 27 Maiden Lane, WC2E 7JS
Marylebone: 63 Wigmore Street, W1U 1PX
Shoreditch: 46-48 Rivington Street, EC2A 3QP
2. The Nomad Barber Shop
Each haircut at the Nomad Barber includes a hair wash, hot towel, and hot lather neck shave and massage, with a full 45-minute slot allocated to each client. This barbers was founded by Miguel Gutierrez, who has travelled the world from Dubai, to Turkey, Chile, and beyond to learn about traditional barbering techniques.
The vibe is a combination of hippy and hipster, with plenty of souvenirs from Gutierrez’s travels providing an eclectic ambience. Many clients visit after discovering the barber through his Instagram, YouTube channel, and blog cataloguing his worldwide travels.
A complete haircut or shave costs £32 and a wash and style is a very reasonable £12.
8 Heneage Street
3. Tommy Guns
Tommy Guns is somewhat of an institution in London, styling both ladies and gents for over 20 years. There are two salon locations: Soho, and Shoreditch. Each offers haircuts from talented staff (each stylist has a minimum 5 years experience) in cool, British-heritage inspired surroundings with original 1920s styling chairs.
Wet shaves are available on request from certain stylists, but the speciality here is definitely cutting hair – Tommy Guns aims to be the best in London and have styled plenty of famous faces over the years.
A men’s cut and finish costs £47.
Soho: 65 Beak Street, W1F 9SN
Shoreditch: 49 Charlotte Road, EC2A 3QT
Originally on Savile Row, Pankhurst has moved to Newburgh Street, just behind Carnaby Street. Clients can sit back into the bespoke styling chairs, upholstered by Bentley motors, and enjoy a haircut, wet shave, or facial massage.
For those wanting to linger a little longer after their treatments, there’s also a Johnnie Walker lounge where you can enjoy a whiskey or a coffee, kick back and relax to the tunes from the Naim Audio stereo.
A haircut or classic wet shave costs £50. Massages are available from £25.
10 Newburgh Street
5. Joe and Co
Joe and Co offers premium styling and grooming services in a casual setting. The team is dedicated to their goal of providing the best haircuts, beard trims, and wet shaves in Soho and all stylists are fully trained in men’s hairdressing.
There is a wide range of services on offer including haircuts and trims, beard tidy and condition, wet shave, facial, ear and nose waxing, grey hair blending and hair straightening. Prices for haircuts range from £44 to £54, depending on the stylist you choose. A 45-minute traditional wet shave is £48 and a 30-minute facial is £28. All clients can enjoy a complimentary beer, wine, or coffee during treatment.
22 Peter Street, London, W1F 0AG
6. Murdock London
Murdock has been around for over 10 years since they opened their first barbershop in Shoreditch, and there are now seven branches scattered throughout the city. Each location has its own individual style and vibe, but share the overall atmosphere of classic barbering roots with a modern twist.
All the shops offer a range of barbering services including haircuts, wet shaves, beard trims, facials, and manicures. There’s also retail space inside each location selling the range of heritage-inspired Murdock grooming products.
Full haircuts range from £45 – £68 and a traditional wet shave is £45. A 15-minute beard trim and condition is £20 and a 30-minute facial costs £35.
Soho: 38 Brewer Street, W1F 9ZN
Covent Garden: 18 Monmouth Street, WC2H 9HB
Shoreditch: 46 Redchurch Street, E2 7DP
Liberty London: 210-220 Regent Street, W1B 5AH
Hackett London: 37 King Street, WC2E 8JS
7. Ted’s Grooming Room
An offshoot of the Ted Baker clothing label, there are now 12 Ted’s Grooming Room outlets at locations across the city. Inspired by Turkish barbershops dating back to the Ottoman Empire, a range of treatments is available including haircuts, wet shaves, and brow threading.
For those who only the best will do, it’s worth booking an appointment-only treatment with one of Ted’s master barbers at the flagship Mortimer Street store. The top rated treatment is a master cut followed by hot towel treatment and wet shave or beard design.
Ted’s Master Cut will set you back £75. A standard haircut costs £28.50 and a wet shave is £22.50.
Mortimer Street, Fitzrovia; Charlotte Street Fitzrovia; Dukes Street, Marylebone; Avery Row, Mayfair; Berwick Street, Soho; Theobald’s Road, Holborn; Great Queen Street, Covent Garden; Lancaster Place, Charing Cross; Cheapside, St Paul’s; One New Change, St Paul’s; Commercial Street, Spitalfields; Canary Wharf, Churchill Place.
8. Pall Mall Barbers
One of the oldest barbershops in London, Pall Mall Barbers have been styling and shaving London gents for over 100 years. The original branch on Whitcomb Street, Trafalgar Square still exists and there are also now branches in Bishopsgate, Fitzrovia and Westminster.
The style of each branch is traditional, yet minimal, and there is a full range of services on offer including haircuts, beard trims, wet shaves, and even a shaving lesson so you can achieve barber-quality results at home.
Haircuts cost £27 – £45 and a 45-minute luxury wet shave is £50.
Bishopsgate: 123 Houndsditch, EC3A 7BU
Westmister: 11 Palmer Street, SW1H 0AD
Trafalgar Square: 27 Whitcomb Street, WC2H 7EP
Fitzrovia: 45 Fitzroy Street, W1T 6EB
9. Has & Oz Traditional Male Grooming
Inspired by traditional heritage barbershops, Has & Oz Traditional Male Grooming aims to offer affordable luxury barbering services and male grooming treatments to clients from their Highbury & Islington base.
All the services that you might expect are on offer – haircuts, beard trims, and traditional shaves.
A wash and haircut starts at £24.
Has & Oz Traditional Male Grooming, 244 Saint Paul’s Road, Highbury & Islington, N1 2LJ
10. Aveda Men
Aveda have long been a famous name in the world of spa treatments and their male-only salon in Covent Garden has been open since 2014. This “lifestyle spa” and barbers offers the usual haircuts, beard trims, and wet shaves, alongside Aveda’s specialist facials and skin treatments.
There are several 15-minute services on offer for those in a hurry and an interesting “detoxifying scalp cleanse” that aims to remove hair product residue and clean the pores to promote optimal scalp and hair health.
Haircuts cost from £37 for a basic clipper cut to £84 for the luxury restyle service including shoulder and scalp massage and hot stone treatment. A traditional cut-throat shave is £37 and a 15-minute trim costs £19.
6 Mortimer St, Fitzrovia, London W1T 3JJ