Gap has announced that it is collaborating with Sofar Sounds, curators of intimate music gigs, on a top-secret and sure to be unmissable summer partnership within their #summerloves campaign beginning tomorrow Thursday 12th June.
Also not to be missed is the brand’s latest advertising campaign #summerloves, inspired by the American Summer music scene and starring another hot line up of musicians dressed in the uncomplicated yet cool collection. The campaign’s faces include the Smith Westerns, Andra Day, Wardell and twin sister duo Say Lou Lou who are rumoured to be participating in the #summerloves partnership.
Head to Gap’s concept store at BOXPARK in Shoreditch to get a closer look at the new Summer collection from Gap.
Units 22 & 23, BOXPARK, 2-10 Bethnal Green Road, London E1 6GY
Signup for the event at sofarsounds.com to apply, and get a feel for what they’re going to look like here.